When Dan left his job as a Dyson inventor in 2003, his parents were concerned. Then he moved to a remote part of Cornwall and launched a design company from his garden shed, which didn't really reassure them.
But Dan had a gut feeling. Not quite a vision, but nearly. He just needed some space to figure things out.
Dan called his business ashortwalk. A reminder to stay close to the things that matter.
Being a short walk from the sea means a nurturing place to grow. It's a daily commitment to slowing down, listening, making connections and taking logical steps. Now we're bigger and bolder. Our future demands it. Now we're Circular&Co. but we'll always be just a short walk from the sea.
It's about making sure we remember, every day, what matters most: our relationships with people and the environment we live in, and our contribution to both.
187 Million single use cups saved from our waste streams later, and this much we know: The linear model doesn't work; the future is circular.
ashortwalk and rCUP are proud to announce our rebrand, welcome to Circular&Co. Here you will find the same great products, led by a more powerful brand and some new pioneering design developments.